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发布日期: May 23, 2006

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CCMP and PEP acquire Godfreys Group


May 23, 2006 - CCMP Capital Asia (CCMP, formerly JP Morgan Partners Asia) and Pacific Equity Partners (PEP) today announced that they had reached an agreement to jointly acquire leading vacuum retailer Godfreys Group (Godfreys or the Company).

Godfreys was established by Godfrey Cohen and John Johnston in the early 1930s. CCMP and PEP will partner to acquire the Company from the current owners, Mr Johnston and the late Mr Cohens family.

The Company is the world's largest vacuum cleaner specialist, with 151 retail stores through-out Australia and New Zealand. Godfreys also owns the exclusive rights to the Hoover floorcare brand and products in Australasia.

PEP spokesperson, Steve Cain, said that PEP was looking forward to working with the management team to further build on the Companys strong history in retailing.

Godfreys is a trusted brand with a solid track record in the market due to the Companys relentless focus on customer service and innovation, said Mr Cain.

We are looking forward to supporting the Godfreys team to continue to provide specialist cleaning products and services to Australians and New Zealanders.

Avi Gilboa, CCMP spokesperson, concurred: We are delighted to have reached an agreement that is beneficial to all parties and we are particularly excited about the future opportunities for Godfreys. It is a truly unique business.

Owner and founding partner of Godfreys, Mr Johnston, said that he was pleased with the interest that his business had generated in the market and was very proud to see Godfreys transition into this next phase of its growth.

Godfreys has chosen two strong partners and we look forward to moving the business forward together.

With assistance from PEP and CCMP we will continue to grow Godfreys through new product innovation and new stores said Mr Johnston.

The acquisition is likely to be finalised by the end of June.

The brands currently owned by Godfreys include Wertheim, Pullman and Dustflo.

PEP was advised on this transaction by The Oaktower Partnership.

For further information call
Lauren Thompson
Third Person Communications
+61 2 8298 6100
+61 438 954 729


About CCMP Capital Asia

CCMP Capital Asia, formerly known as JP Morgan Partners Asia, is one of the largest and most experienced financial sponsors in Asia with US$2.7 billion under management. CCMP Capital Asias first fund, the US$1.1 billion Asia Opportunity Fund (AOF I), was closed in 2000 and was one of the first pan-Asia leveraged buyout oriented investment funds raised for the region. Asia Opportunity Fund II (AOF II) was recently closed in August of 2005 at US$1.59 billion.

CCMP Capital Asia has advised total investment commitments of over US$1.2 billion in 18 companies to date, with total transaction value of over US$8 billion. The commitments are spread across Asia in CCMP Capital Asias focus markets of Japan, Korea, Greater China, Singapore and Australia. CCMP Capital Asias core strategy is to target investments in market leading consumer and industrial companies with strong cash generative business models, high barriers to entry and differentiating capabilities or products. In particular, CCMP Capital Asia focuses on companies where it is able to utilize its operationally driven business model to create value and drive returns.
CCMP Capital Asia has 20 investment professionals located in Hong Kong, Tokyo, Seoul, Shanghai and Melbourne.

Further information about CCMP Capital Asia can be found at www.ccmpasia.com


About PEP

PEP is the largest and most active private equity fund in Australia and New Zealand, providing strategic management experience and capital resources to grow companies in a range of business situations.

Key Facts:
$2 billion in equity funds under management
Recently raised the largest private equity fund in Australia, valued at $1.275 billion (PEP Fund III)
Completed transactions with a total value in excess of $3 billion

Recent investments:
In the past 18 months, PEP has acquired the following businesses:
Guardian Healthcare the leading aged care provider in New Zealand; unlisted public company

Emeco International earthmoving equipment in Australia and worldwide; family owned

Collins Foods (formerly Worldwide Restaurant Concepts) fast food restaurants in Australia, the US and Asia; US listed public company

Link Market Services (formerly ASX Perpetual Registrars) registry business; joint venture between two Australian listed public companies

Tegel Foods New Zealand poultry processing and marketing business

Vision Fire & Security global leader in specialised fire detection and video security systems

Griffins Foods market-leading biscuit and snack-food company in New Zealand

Recent divestments:
During the past 18 months PEP has announced the divestment of the following companies:
. The Communications Group (TCG)
. Oasis Asset Management
. AMR Interactive
. Guardian Healthcare

Further information about PEP can be found at www.pep.com.au

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